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Birthday dressing

What to Wear for Your Birthday

Your birthday is the one day you get to be a little extra. Here is how to pick a dress for the plan you have, from a long dinner to a big night out, so you feel like yourself and photograph like a dream.

Dress for the plan

Start with what the day looks like, then pick the dress to match.

  • Birthday dinner

    Dressed, not overdressed

    A midi in a colour you love, a heel and good earrings. Comfortable enough to eat cake, polished enough for the photos.

    Shop midi dresses →
  • Big night out

    Bring the fun

    This is your night to stand out. A bright print, a bodycon shape or a bit of sparkle, whatever makes you feel like the main character.

    Shop sequins →
  • Milestone

    Mark the moment

    A 30th, 40th or 50th deserves a dress you will remember. Reach for a print with a name and a shape that feels like you at your best.

    Shop floral dresses →

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NEWJaz Kaleidoscope Dream Dress
6810121416
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NEWStellina Black Dress
Sale price$99.95
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NEWStellina Cobalt Dress
Sale price$99.95
68101214
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NEWJaz Spring Garden Dress
68101214
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PRE-ORDERChrissie Christmas Lights Dress (Pre-Order)
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PRE-ORDERDove Christmas Prawns Dress (Pre-Order)
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PRE-ORDERKimba Christmas Prawns Dress (Pre-Order)
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PRE-ORDERMichelle Christmas Prawns Dress (Pre-Order)
6810121416
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Birthday dress questions

What should I wear for my birthday dinner?

Go a step above what the restaurant asks for, in a colour or print that makes you happy. A midi is the easy win: dressy enough to feel special, relaxed enough to enjoy the meal. Add a heel and a lip and you are set.

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What colour should I wear on my birthday?

It is your day, so wear the colour you feel best in. If you want to stand out in the group photos, a bright or a bold print does it. If you prefer classic, a black or a jewel tone with a statement accessory is always right.

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What do you wear for a milestone birthday like a 30th or 40th?

Treat it like the event it is. A considered midi or an elegant maxi in a print you love photographs beautifully and feels grown-up without being stiff. Pick something you would happily wear again to the next celebration.

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Do your birthday dresses have pockets?

Plenty of them do, which is handy when you are holding a drink and a phone all night. Look for the YAY POCKETS note on the product page so you know before you buy.

Find dresses with pockets
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