Behind the Design
The story, the print and the little magic.
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The Style Story
The Jackson Story
Jackson is short, tiered and impossible to ignore. โจ Mini length, scoop neck, babydoll silhouette, sleeves that move between loose, mid and short depending on the print. Generous fit through the body means all-day comfort, easy-care polyester means zero fuss, and pockets are non-negotiable here too. This is the shape for whenever you want a dress with a bit of main character energy, whatever print you're wearing it in.
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The Print Story
Coco Blossom
Coco Blossom pairs a warm, grounding base with a soft floral scattered generously through it. Earthy meets a little romantic here, the print for someone who wants their blossoms with real depth rather than the usual pastel-on-white version. Easy to wear from a casual outing through to something a little dressier.
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Style It Your Way
Style It Your Way: Jackson Coco Blossom
Take the Jackson from casual to elevated with heeled sandals and delicate jewellery for a summer lunch, or keep it simple with flats for the weekend. Coco Blossom's soft florals do the heavy lifting. ๐บ Pockets are there when you need them.
